Friday, November 20, 2009

AT&T files lawsuit to Verizon

I read this article in USA today yesterday actually, I thought it was really interesting. AT&T filed a lawsuit against Verizon for Verizon's new commercial that says "There's an a map for that!"
AT&T says it is a spin off of their commercial that says "There's an app for that!" AT&T also says that Verizon's new commercial is inaccurate. 

You can check it out for yourself here:
http://www.usatoday.com/tech/techinvestor/corporatenews/2009-11-12-adfight12_ST_N.htm

Also here is a link to the commercial:
http://www.youtube.com/watch?v=37NKnDRPFKU

2 comments:

  1. Although AT&T is my cellular network, I dont think they should sue Verizon wireless. Verizon is doing their best to come up with new ideas that will compete with the Iphone. People clearly can understand when Verizon says," There's a map for that." They show a picture of a map. I dont think there is anything wrong with a little competition

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  2. I completely agree. From a Public Relations standpoint, it was a smart move for Verizon to come of with a witty commercial that helps them stand out among their competition.

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